Tell your story where people are watching
Video is the most persuasive format in media. Rebel plans and buys video that earns attention and drives recall — from the open web to YouTube — with creative and targeting tuned to each placement.
Service
Video
The most persuasive format in media — planned and bought to earn attention and drive recall across the open web and YouTube.
Why it works
What Video delivers
Attention that sticks
In-stream and outstream video that drives awareness, consideration and recall at scale.
YouTube intent
Reach audiences by interest, intent and demographic on the world's largest video platform.
Full-funnel formats
From skippable in-stream to Shorts, we match format to objective across the funnel.
75%+
of US adults watch short-form digital video every day (eMarketer)
How we run it
A clear, accountable process.
Every campaign follows the same disciplined path — from planning to the results you can measure.
- 01
Creative & format planning
We align video formats to your objective and the placements that fit them best.
- 02
Targeted activation
Campaigns launch across premium video inventory and YouTube with precise targeting.
- 03
Optimization to recall & action
We optimize toward view-through, completion and the actions that follow.
FAQ
Questions, answered.
Do you produce the video creative?
We focus on media planning and buying, and work with trusted creative partners — including AI video production — to make sure your assets are optimized for each placement and format.
Can you run YouTube and open-web video together?
Yes — we plan them together so your video budget works across YouTube and the broader open web as one strategy.
What video metrics do you report?
We report on impressions, clicks, views, view-through rate, completion rate and downstream actions, tied back to your campaign goals.
Keep exploring
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Ready to put this channel to work?
Tell us what you're trying to grow. We'll show you how Rebel would plan, buy and measure it.